by Rhea Singi | Nov 20, 2020 | Case Studies, Food Industry, PR and COVID-19, Public Relations
Hello there! My name is Rhea Singi, and in addition to being an intern, here at Alpine Communications, I am also a senior at Wheeler High School: Center of Advanced Studies magnet program. As part of my school internship and research class, I have worked closely...
by Wendy Alpine | Aug 28, 2020 | Marketing, PR and COVID-19, Public Relations
Recently I had the opportunity to talk about Communications Strategies during COVID-19 for the food industry. Since March 2020, we have been in unprecedented times that have impacted employees and employers across the country. From face masks to social...
by Wendy Alpine | Aug 10, 2017 | Press Release, Public Relations, Social Media
Public relations is a great way to increase credibility and name recognition for your company. But many businesses think it’s only for large companies. Not true. While public relations professionals certainly have the expertise to catapult your brand to success, there...
by Wendy Alpine | Aug 9, 2017 | Public Relations
Eye-catching stunts always gain attention when it comes to PR, but the question is, will they gain good PR or bad PR? This year’s Discovery Channel Shark Week started off a little differently than ones before, as Michael Phelps was set to race a great white shark, one...
by Wendy Alpine | Jul 13, 2017 | Public Relations, Social Media
The days are longer, the weather is warm and it’s finally beach season. For many, summer means freedom and not a care in the world. However, for many businesses, summer can mean less revenue coming in. Follow these 5 PR Tips to break out of your slump and help...
by Wendy Alpine | May 30, 2017 | Marketing, Public Relations
In years prior to the massive use social media, it was rare that one needed to explain how PR and marketing differed. However, while today’s world can sometimes make the lines blur a bit, there are still distinct differences between the two. At their most basic, PR...