HPP Coming to a Grocery Store Near You
High pressure processing (HPP) is becoming increasingly popular for food and beverage manufacturers who want to keep their food safe, nutritious and tasting great.
What is HPP? Read More
Public relations is a great way to increase credibility and name recognition for your company. But many businesses think it’s only for large companies. Not true. While public relations professionals certainly have the expertise to catapult your brand to success, there are many free resources available to get you started. Read More
Eye-catching stunts always gain attention when it comes to PR, but the question is, will they gain good PR or bad PR?
This year’s Discovery Channel Shark Week started off a little differently than ones before, as Michael Phelps was set to race a great white shark, one of the most fearsome predators in the world. Read More
In years prior to the massive use social media, it was rare that one needed to explain how PR and marketing differed. However, while today’s world can sometimes make the lines blur a bit, there are still distinct differences between the two. Read More
Spring is in the air, and it’s a great time to take stock of what’s working and what isn’t in your business. Does your website need a refresh? Are you planning any events or trade shows? Read More