by Wendy Alpine | Feb 24, 2016 | Public Relations, Social Media
Today’s media outlet options are constantly changing, and as a business owner, you may often find yourself wondering what venues and platforms are best. Perhaps you have been told that everything is going social, or maybe you have held true to traditional media....
by Wendy Alpine | Feb 10, 2016 | Marketing, Public Relations
When you look around your industry, chances are you see many similarities between companies that are successful, as well as those not so successful. But one thing is sure – those at the top have invested in PR. If your business is struggling in the realm of public...
by Wendy Alpine | Jan 13, 2016 | Marketing, Public Relations, Social Media
Lead generation – whether you use social media, press releases, work with a PR firm, conduct marketing campaigns, or opt for a combination of all of these – is important. After all, you have to be successful in your lead generation tactics to attract new clients and...
by Wendy Alpine | Dec 22, 2015 | Marketing, Media - Internet, Social Media, Social Media Marketing
Did You Know that…? · 72% of adult Internet users are on Facebook, 62% of the total adult population (Pew Research, August 2015) · 794 million users login daily via a mobile device (Facebook Investor Report, November 2015) · 23% of adult Internet users are on...
by Wendy Alpine | Dec 18, 2015 | Advertising, Marketing, Public Relations
At a recent business meeting, a wealth management business owner said he wanted to attract more qualified investors as clients. He was also looking for appointment setter services to help him with lead generations to drive responses from potential clients. He...
