by Rhea Singi | Sep 25, 2020 | PR and COVID-19
There is no doubt businesses are going through a lot of changes during this global pandemic. But it is important to remember PR (Public Relations) can help boost your business especially during this unprecedented time. Here are 3 reasons why PR is priceless in this...
by Wendy Alpine | Apr 21, 2017 | Media - Newspaper
In a 24/7 social media world, it might surprise many to learn that traditional media is still alive and succeeding as a tool for getting the word out about your business. Sure, the ways that we consume information have changed, but traditional marketing should still...
by Wendy Alpine | Jun 24, 2016 | Social Media
When it comes to social media marketing one typically has a 3-pronged purpose: connection, content, and commerce. You may find yourself focused on only one of these elements or any combination of them, but the reality is that companies use social media marketing to...
by Wendy Alpine | Mar 25, 2016 | Marketing, Media - Internet, Media - Newspaper, Public Relations
After working hard to get an article published about your company, you don’t want to just post it anywhere and risk getting “lost in the crowd.” But, how do you know what to do with it and where you can place it for maximum traction and attention? Believe it or not,...
by Wendy Alpine | Feb 24, 2016 | Public Relations, Social Media
Today’s media outlet options are constantly changing, and as a business owner, you may often find yourself wondering what venues and platforms are best. Perhaps you have been told that everything is going social, or maybe you have held true to traditional media....
