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5 Tips for Developing a Sales Strategy
As a business owner myself, I recognize there are many facets of business that must work together for a successful business. Some include having a reputable brand, a solid online presence, the right connection(s) in the world of PR marketing and an effective sales...
Is Your Content Marketing Approach Working for You?
Many businesses today are using content marketing to promote their business, increase SEO and boost sales. When properly used and promoted, it has consistently proved to be effective. Content promotion can be done by your own company or you can hire an outside...
9 Ways Case Studies Can Be Used to Build Business
In our recent post, we talked about the benefit of case studies to your marketing approach. However, there are many ways to use your case studies, so you don’t want to focus on just one. Here are some ways to use case studies in your business: 9 Ways Your Case...
Why Your Company Should Have Case Studies
When a company or individual considers hiring or investing in a company, it is foolish for them to do so without taking time to do their due diligence. They will talk to those around them, look the company up in the BBB, and spend time checking out the company...
Creating an Engaging, Effective Newsletter
If you want your business to grow, then you need to look for ways to promote your product or services. If you can promote your business without spending an exorbitant amount of money – even better! One option many companies use is the newsletter. However,...