by Wendy Alpine | May 30, 2017 | Marketing, Public Relations
In years prior to the massive use social media, it was rare that one needed to explain how PR and marketing differed. However, while today’s world can sometimes make the lines blur a bit, there are still distinct differences between the two. At their most basic, PR...
by Wendy Alpine | May 15, 2017 | Public Relations
Choosing a PR Firm Is Vital for Building Your Business When it comes to promoting your company, it is important to choose a PR firm to help grow your business. You may decide to go with traditional media, social media, word of mouth or perhaps rely on networking, but...
by Wendy Alpine | Apr 21, 2017 | Media - Newspaper
In a 24/7 social media world, it might surprise many to learn that traditional media is still alive and succeeding as a tool for getting the word out about your business. Sure, the ways that we consume information have changed, but traditional marketing should still...
by Wendy Alpine | Apr 6, 2017 | Public Relations
Spring is in the air, and it’s a great time to take stock of what’s working and what isn’t in your business. Does your website need a refresh? Are you planning any events or trade shows? Do you need a press release on a new product launch or service? Here are several...
by Wendy Alpine | Mar 29, 2017 | Public Relations
If you are tired of your business puttering along the same as it has for months on end, and want a way to boost it into the limelight, then now is the time to learn how a PR professional can catapult your business. After all, growing your business takes work, and PR...
