by Wendy Alpine | Jun 2, 2011 | Public Relations, Social Media
The recent story concerning Rep. Anthony Weiner and the lewd Twitter picture sent to a college student puts the microscope on how to respond to a social media crisis. Questions have been raised as to whether he mismanaged his response to the situation. Did he...
by Wendy Alpine | Feb 25, 2011 | Public Relations, Social Media
A great PR person is a great storyteller. Simple as that. When I work with clients, I want to hear their stories. Of course, I also want to know what their goals, objectives and expectations are for public relations. That’s a given. But learning their stories is where...
