by Wendy Alpine | Jan 25, 2013 | Public Relations, Wendy Alpine
In the last blog, we talked about promotion resolutions for PR clients. In this one, we focus on resolutions specifically for PR professionals: Brush up on your writing skills. Take a writing course or seminar, or read a book about writing. Or, just read. The best way...
by Wendy Alpine | Jan 9, 2013 | Public Relations, Social Media, Wendy Alpine
It’s the New Year!! What resolutions have you made? Have you decided to lose weight? Exercise more? Take more time out for yourself? Here is a list of resolutions that might help maximize your public relations efforts in the year ahead: Outline your promotion goals...
by Wendy Alpine | Sep 12, 2012 | Advertising, Media - Newspaper, Public Relations, Social Media, Wendy Alpine
Most people associate press releases with public relations. For years, the press release has been the most widely used tool that PR professionals have used to get their client’s message across in a timely and organized way. But is the press release no longer relevant?...
by Wendy Alpine | Jul 17, 2012 | Public Relations, Wendy Alpine
If you have a business, product or service, or are doing something new and/or different, you need to communicate that to your audience, whether that audience be consumers, other businesses or employees. One way to do this is through Public Relations. So what is Public...