by Wendy Alpine | Mar 9, 2016 | Public Relations
How often do your think about PR and how it affects your business? As a business owner of a small- to medium-size business, chances are your company name is not part of household conversations. You don’t have movie star status or world recognition so it is up to you...
by Wendy Alpine | Feb 24, 2016 | Public Relations, Social Media
Today’s media outlet options are constantly changing, and as a business owner, you may often find yourself wondering what venues and platforms are best. Perhaps you have been told that everything is going social, or maybe you have held true to traditional media....
by Wendy Alpine | Feb 10, 2016 | Marketing, Public Relations
When you look around your industry, chances are you see many similarities between companies that are successful, as well as those not so successful. But one thing is sure – those at the top have invested in PR. If your business is struggling in the realm of public...
by Wendy Alpine | Dec 18, 2015 | Advertising, Marketing, Public Relations
At a recent business meeting, a wealth management business owner said he wanted to attract more qualified investors as clients. He was also looking for appointment setter services to help him with lead generations to drive responses from potential clients. He...
by Wendy Alpine | Oct 13, 2015 | Social Media
Recently Twitter released a new app called Periscope. This new app is designed for live video streaming and offers a chat function for easy interaction, and the ability to save your videos for up to 24 hours. As with other social media platforms, you can build...
