by Wendy Alpine | Oct 28, 2015 | Social Media
Did you know? 70% of marketers have successfully used Facebook to gain new customers. 86% of active Twitter users say they plan to purchase regularly from a brand they follow. 82% of SMBs find social media effective for lead generation 90% find social media to be an...
by Wendy Alpine | Feb 14, 2014 | Public Relations, Wendy Alpine
Ravi Mikkelsen, CEO of HR tech startup jobFig, understands the powerful role public relations can play in getting the word out about your company. “I see how PR can be critical for tech-oriented startups that don’t have the skills or language necessary to communicate...
by Wendy Alpine | Aug 20, 2013 | Public Relations, Wendy Alpine
Recently I had a meeting with a consultant for our local Small Business Development Center. He asked if my clients were my advocates, which is a question I hadn’t really thought about. Often in PR we are so used to promoting our clients and building brand awareness...