Lathem, Inc.

Challenge: This trusted time and attendance company, long known for their time clocks, needed a PR partner to promote their new cloud-based time and attendance solution for small business.

Solution: Team Alpine developed a full-powered PR program that targeted four industries over the course of a year, including healthcare, hospitality, manufacturing and education.

Results:

  • A content cache for demand generation campaign
  • Media coverage and bylined articles in medical, dental and construction industry publications, such as Medical Practice Insider, HIS Talk Practice, Dental Economics and Modern Contractor.
  • Increased awareness of its cloud-based system among current and prospective customers

Testimonials

“Alpine Communications devotes high-level perspective to the PR process. They helped us with a product launch, which resulted in significant media placements and much business as a result of the media exposure. I would absolutely recommend them.
Lance WhippleDirector of MarketingLathemAtlanta

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