Avita Community Partners
Drugs and alcohol. They’re serious addictions. People with addictive diseases are stigmatized, some say they suffer discrimination. Unlike heart disease or diabetes, addictive diseases are not seen as a medical condition. Avita is changing that, with its caring philosophy and dynamic peer-support groups. In April 2011, it opened one of the state’s few Crisis Stabilization Units for people with mental illness. Since it’s opened, it’s remained full, a testament to the mental health problem. Avita also provides services to youths and teens with drug addiction through its Gainesville Clubhouse.
Alpine started working with this amazing organization in March and has reached out to local media in Atlanta and North Georgia. From the AJC to the Gainesville Times, we’re spreading awareness of the incredible services this organization offers.
 Avita's Harry Thompson counsels local client.
Atlanta 2-Day Walk for Breast Cancer
Alpine Communications has been working with the Atlanta 2-Day Walk for Breast Cancer since 2005. Over the past two years, we have secured hundreds of media placements, resulting in over 1 million media impressions and more than $1 million in advertising equivalency. Placements include the Atlanta Journal Constitution, Atlanta Business Chronicle, 11Alive, WSB-TV, FOX5 Atlanta, CBS 46, Skirt!, New You, Points North, Neighbor Newspapers, Creative Loafing, AJC Gwinnett, and the list goes on.
Alpine Communications also created and implemented an Awards Program and Speaker’s Bureau for Randi Passoff, founder and executive director.
In 2008, we created MySpace and Facebook pages, furthering the 2-Day Walk’s viral marketing campaign.
Media Placements
Consumer Writing Services
National Association of Chronic Disease Directors
Alpine Communications created the first external communications program for the National Association of Chronic Disease Directors (NACDD). We created a press kit and media relations campaign, including development of a national consumer awareness survey that garnered significant national media placements. Alpine Communications continues to provide ongoing media relations and writing services for the association.
Media Placements
- “GOLDEN CARROT: Fitness an unavoidable choice at National Association of Chronic Disease Directors,” Atlanta Journal-Constitution, July 16, 2008
- “Don’t ignore high blood pressure,” The Birmingham News, Monday, March 24, 2008
- “Blood Pressure: What You Don’t Know Can Kill You,” consumeraffairs.com, Feb. 2, 2008
Alpine Communications worked with the YMCA of the USA on behalf of NACDD on a national media campaign to promote chronic disease prevention. Learn more…
Writing Services
 Lathem
Alpine Communications has been the public relations agency of record for Lathem since 2001. We have enjoyed a successful relationship and have obtained local and national media placements for Lathem, including Inc. Magazine, USA Today, Today Show, NBC Nightly news, wsj.com and smarmoney.com, in additional to hundreds of vertical trade publications.
In 2011, we are excited to announce that we are promoting the new, revolutionary product in time and attendance and access control: FaceIN. This cool, high-tech product uses face recognition to clock employees in and out. Imagine that. Just look and go!
Check it ou t.
Media Placements
- “Road Rage,” Catalystmag.com, July 8, 2008
- “Company Programs Help Employees Save on Gas,” Wall Street Journal.com, May 30, 2008
- The four-day workweek: With gas prices rising, some employers are offering employees the option to work only four days a week to save at the pump. TODAY talks to Grace Perry, director of human resources, Lathem Time Corp., June 5, 2008
- “As gas prices rise, so do demands on employers,” INC. MAGAZINE, July 2006
- “Clock company helps workers save time, money” NBC Nightly News, Aug. 17, 2006
- “Proximity Payroll,” Hospitality Technology, May 29, 2008
- Product Review: “PayClock EZ Time and Attendance Software Version 5; Enhanced Software for Your Timekeeping System with Vista Compatibility and QuickBooks Support,” Business TechEdge, March 2008
- “The Power of Time,” Hospitality Technology, Nov. 1, 2005
Business Writing Services
Alpine Communications created Lathem’s first-ever press kit, ongoing new product press releases and customer newsletter, Timely Tips.
Corporate Communications
Alpine Communications provides corporate communications writing services for global companies and hospitals, including Merial in Duluth, Ga., and Piedmont Hospital in Atlanta.
Merial
Alpine Communications develops, writes and edits Merial’s quarterly employee magazine, Footprints.
Piedmont Hospital
Alpine Communications contributes to Piedmont Hospital’s patient magazine, Piedmont Profiles, as well as develops marketing and public relations collateral materials for its Public Relations and Marketing Departments.
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